Written by Uyoyou Christiana Charles-Iyoha
A
brand is the sum total of your true
worth, capabilities and influence. This
includes your contacts – all the people you know that can support your brand.
Your brand is wealth worth billions if only you know what to do with the brand.
The Presence of God is what you need to enhance your
brand. To start with, you did not create your brand. God created you and your
brand and He alone knows how you can enhance your brand. That is why you need
His Presence in your life to enhance the brand. Besides, He designed that brand
in you for a purpose and therefore knows best what you need to enhance that
brand to suit the divine purpose for which He created that brand in you.
Jeremiah for instance was divinely designed as a
prophet unto the nations and within the makeup of a prophet unto the nations
are special characteristics required to function effectively in that brand.
Jeremiah obviously had to develop and perfect those characteristics over time
in order to be effective in that brand. To achieve this, Jeremiah had to depend
on God completely to develop and perfect the characteristics that would enhance
his brand as a prophet unto the nations.
Daniel was a skilled administrator in the Babylonian
kingdom, the then dominant world power. He served a number of kings and
consistently remained relevant, significant and dominant and eventually rose to
the number two position in the kingdom despite the opposition he faced from his
envious colleagues. Daniel achieved this by totally depending on God. Please
see Daniel Chapters 2 verses 16 to 23, and 6 verse 10. In addition, Daniel
utilized every skill and expertise God blessed him with diligently (Daniel
Chapter 1 verses 17 to 20). One of the strengths of Daniel is that he had the
tongue of the learned - he always spoke with wisdom (Daniel Chapter 1 verse 8,
2 verses 14 to 16, 17).
Joseph was divinely endowed with the gift of
interpreting dreams; resolving knotty problems yet Joseph never ascribed the
power to do so to himself. He ascribed the power to God. But most importantly,
Joseph depended totally on God, celebrating the Presence of God in his life
more than anything. That explains why he refused to sin against God and his
master despite the daily harassments and fierce temptation from the morally
decrepit wife of Potiphar, his master.
Additionally, the Presence of God in the life of
Joseph kept him from harboring grudges, bearing malice, being bitter and
unforgiving. Joseph not only forgave everyone who hurt and maligned him; he
also used his position and resources to bless them. Please see Genesis Chapters
50 verses 15 to 21, 45 verses 1 to 15.
Beloved, enhance your brand with the awesome sanctifying
Presence of God – that is what will make your brand stand out in the crowd. Mouawad
is about the newest handbag designer yet she has made and sold the most
expensive bag worth three million United States of America dollars because she
took advantage of what all designers know – embellish bags with precious stones
and gold, silver and diamonds and you have a world class bag that gets into the
Guinness Book of Records. So it is not necessarily the number of years you
spend in ministry, business, career, etc but the Presence of God in your life
that gives you the cutting edge you need to enhance your brand and outshine
your competition to success. The greatest thing that can happen to anybody is
to have the indwelling Presence of God; to be led and guided and taught by God
at all times. Nothing compares to such privilege and luxury. See you at Success
Street. Shalom.
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