Showing posts with label Diction. Show all posts
Showing posts with label Diction. Show all posts

Sunday, November 13, 2016

The Role of Excellent Communication Skills in Brand Enhancement

Written by Uyoyou Christiana Charles-Iyoha

Excellent communication skills open doors of abundance, influence, position, power and authority to people who have learnt to communicate excellently whether verbally or written or even through body language. Excellent communication skills are a total package comprising your choice of diction, tone, posture, grooming and dressence. All of these take constant practice as well as conscious effort to implement and improve upon what has been practiced. It is neither a one off activity nor a sprint.

Nabal is described as a very successful business man who had acquired considerable wealth and was referred to as very rich. Additionally, he was married to a very beautiful woman described as someone of good understanding. Despite all these successes, Nabal lacked communication skills and was consequently described as harsh and evil in his doings. Please see 1st Samuel Chapter 25.

His caustic and very demeaning response to the messengers of David over a simple request to let them partake of his feast from the shearing activity attest to the fact that he had absolutely no communication skills. How? A polite no to their request would have been okay rather than the invectives on David who he referred to as not only a servant but a breakaway servant from his master and concluded that he would not share his food with men he did not know where they were from.

David was infuriated when his men reported back Nabal’s unguarded speech and embarked on a revenge mission that would have wiped out Nabal and his entire household but for the timely intervention of Abigail, Nabal’s very beautiful wife.